專四考試真題閱讀及答案

一、單項(xiàng)選擇題（總共10題，每題2分）1.ThemainideaofthepassageisthatA.theinternethasrevolutionizedcommunicationB.traditionalmediaarebecomingobsoleteC.digitaltechnologyhaschangedhowpeopleinteractD.socialmediaplatformsarethemosteffectivecommunicationtoolsAnswer:C2.Accordingtothepassage,whichofthefollowingisNOTabenefitofdigitalcommunication?A.Itallowsforreal-timeinteractionB.ItreducesthecostofcommunicationC.ItprovidesawideraudiencereachD.ItensurescompleteprivacyAnswer:D3.Theword"ubiquitous"inthepassageisclosestinmeaningtoA.rareB.widespreadC.expensiveD.complicatedAnswer:B4.ThepassagesuggeststhatoneofthechallengesofdigitalcommunicationisA.itslackofpersonaltouchB.itshighcostC.itslimitedreachD.itscomplexityAnswer:A5.Accordingtothepassage,whichofthefollowingistrueaboutsocialmedia?A.ItisprimarilyusedforbusinesspurposesB.IthasnoimpactontraditionalmediaC.ItallowsformorepersonalizedcommunicationD.ItisnotwidelyusedinprofessionalsettingsAnswer:C6.ThepassageimpliesthattraditionalmediaA.willcompletelydisappearinthenearfutureB.arestillrelevantbutneedtoadaptC.aremoreeffectivethandigitalmediaD.arenotaffectedbydigitaltechnologyAnswer:B7.Theword"pervasive"inthepassageisclosestinmeaningtoA.limitedB.dominantC.rareD.outdatedAnswer:B8.Accordingtothepassage,digitalcommunicationA.isonlyusefulforpersonalinteractionsB.hasnoplaceinprofessionalsettingsC.offersmoreopportunitiesforengagementD.islessreliablethantraditionalmediaAnswer:C9.ThepassagesuggeststhatoneoftheadvantagesofdigitalcommunicationisA.itsabilitytoreachaglobalaudienceB.itshighcostC.itslimitedreachD.itscomplexityAnswer:A10.Theword"transcendent"inthepassageisclosestinmeaningtoA.limitedB.surpassingC.ordinaryD.basicAnswer:B二、多項(xiàng)選擇題（總共10題，每題2分）1.Whatarethebenefitsofdigitalcommunication?A.Real-timeinteractionB.ReducedcostC.WideraudiencereachD.CompleteprivacyE.PersonalizedcommunicationAnswer:A,B,C,E2.Accordingtothepassage,whichofthefollowingarechallengesofdigitalcommunication?A.LackofpersonaltouchB.HighcostC.LimitedreachD.ComplexityE.ReliabilityissuesAnswer:A,D,E3.Whatdoesthepassagesuggestaboutsocialmedia?A.ItisprimarilyusedforbusinesspurposesB.IthasnoimpactontraditionalmediaC.ItallowsformorepersonalizedcommunicationD.ItisnotwidelyusedinprofessionalsettingsE.ItisatoolfornetworkingAnswer:C,E4.Accordingtothepassage,whatarethecharacteristicsoftraditionalmedia?A.TheyaremoreeffectivethandigitalmediaB.TheyarestillrelevantbutneedtoadaptC.TheyarenotaffectedbydigitaltechnologyD.TheyareprimarilyusedforentertainmentE.TheyhaveawiderreachAnswer:B,E5.Whataretheadvantagesofdigitalcommunication?A.AbilitytoreachaglobalaudienceB.HighcostC.LimitedreachD.ComplexityE.ReliabilityissuesAnswer:A6.Accordingtothepassage,whatarethechallengesofdigitalcommunication?A.LackofpersonaltouchB.HighcostC.LimitedreachD.ComplexityE.ReliabilityissuesAnswer:A,D,E7.Whatdoesthepassagesuggestabouttheimpactofdigitalcommunicationontraditionalmedia?A.TraditionalmediaarebecomingobsoleteB.TraditionalmediaarestillrelevantbutneedtoadaptC.DigitalcommunicationhasnoimpactontraditionalmediaD.TraditionalmediaaremoreeffectivethandigitalmediaE.TraditionalmediaarenotaffectedbydigitaltechnologyAnswer:B8.Accordingtothepassage,whatarethebenefitsofdigitalcommunication?A.Real-timeinteractionB.ReducedcostC.WideraudiencereachD.CompleteprivacyE.PersonalizedcommunicationAnswer:A,B,C,E9.Whatdoesthepassagesuggestabouttheuseofdigitalcommunicationinprofessionalsettings?A.ItisprimarilyusedforpersonalinteractionsB.IthasnoplaceinprofessionalsettingsC.ItoffersmoreopportunitiesforengagementD.ItislessreliablethantraditionalmediaE.ItisnotwidelyusedAnswer:C10.Accordingtothepassage,whatarethecharacteristicsofdigitalcommunication?A.ItisonlyusefulforpersonalinteractionsB.IthasnoplaceinprofessionalsettingsC.ItoffersmoreopportunitiesforengagementD.ItislessreliablethantraditionalmediaE.ItisnotwidelyusedAnswer:C三、判斷題（總共10題，每題2分）1.Digitalcommunicationhascompletelyreplacedtraditionalmedia.Answer:False2.Digitalcommunicationisonlyusefulforpersonalinteractions.Answer:False3.Socialmediaplatformsarethemosteffectivecommunicationtools.Answer:False4.Digitalcommunicationislessreliablethantraditionalmedia.Answer:False5.Traditionalmediaarestillrelevantbutneedtoadapt.Answer:True6.Digitalcommunicationhasnoimpactontraditionalmedia.Answer:False7.Digitalcommunicationiswidespreadandpervasive.Answer:True8.Digitalcommunicationoffersmoreopportunitiesforengagement.Answer:True9.Digitalcommunicationislimitedinreach.Answer:False10.Digitalcommunicationiscomplexanddifficulttouse.Answer:False四、簡(jiǎn)答題（總共4題，每題5分）1.Whatarethemainbenefitsofdigitalcommunication?Digitalcommunicationoffersseveralbenefits,includingreal-timeinteraction,reducedcost,wideraudiencereach,andpersonalizedcommunication.Itallowsindividualsandorganizationstoconnectwithothersinstantly,regardlessofgeographicaldistance,andatalowercostcomparedtotraditionalmethods.Additionally,digitalcommunicationprovidestheabilitytoreachaglobalaudienceandtailormessagestospecificgroups,enhancingengagementandeffectiveness.2.Whatarethechallengesofdigitalcommunication?Thechallengesofdigitalcommunicationincludethelackofpersonaltouch,complexity,andreliabilityissues.Theabsenceofface-to-faceinteractioncansometimesleadtomisunderstandingsoralackofemotionalconnection.Additionally,thecomplexityofdigitaltoolsandplatformscanbeoverwhelmingforsomeusers.Moreover,digitalcommunicationisnotalwaysreliable,asitcanbeaffectedbytechnicalissues,internetconnectivityproblems,andthepotentialformisinformation.3.Howhasdigitalcommunicationimpactedtraditionalmedia?Digitalcommunicationhassignificantlyimpactedtraditionalmediabyforcingittoadapttonewtechnologiesandchangingaudiencepreferences.Traditionalmedia,suchasnewspapers,television,andradio,havehadtoincorporatedigitalplatformstoremainrelevant.Thisshifthasallowedtraditionalmediatoreachwideraudiencesandengagewiththeminmoreinteractiveways.However,ithasalsoposedchallenges,asdigitalmediaoffersmoreimmediateandpersonalizedcontent,whichcancompetewithtraditionalmedia'sreachandinfluence.4.Whataretheadvantagesofdigitalcommunicationinprofessionalsettings?Digitalcommunicationoffersseveraladvantagesinprofessionalsettings,includingenhancedcollaboration,increasedefficiency,andimprovedaccesstoinformation.Itenablesteamstoworktogetherseamlessly,regardlessoftheirphysicallocation,byfacilitatingreal-timecommunicationandfilesharing.Additionally,digitaltoolscanstreamlineworkflowsandautomatetasks,leadingtoincreasedproductivity.Moreover,professionalscaneasilyaccessandshareinformation,whichsupportscontinuouslearningandinnovation.五、討論題（總共4題，每題5分）1.Discusstheimpactofdigitalcommunicationonpersonalrelationships.Digitalcommunicationhassignificantlyimpactedpersonalrelationshipsbyenablingindividualstomaintainconnectionsacrosslongdistances.Itallowsforinstantmessaging,videocalls,andsocialmediainteractions,whichhelppeoplestayintouchwithfriends,family,andcolleagues.However,ithasalsoledtoconcernsaboutthequalityoftheserelationships,asdigitalinteractionsmaylackthedepthandemotionalconnectionofface-to-facecommunication.Theoverrelianceondigitalcommunicationcansometimesleadtomisunderstandingsandalackofpersonaltouch,affectingtheoverallqualityofrelationships.2.Discusstheroleofsocialmediainmodernsociety.Socialmediaplaysacrucialroleinmodernsocietybyfacilitatingcommunication,networking,andinformationsharing.Ithasbecomeaprimaryplatformforindividualstoexpressthemselves,shareopinions,andengageinsocialandpoliticaldiscussions.Additionally,socialmediaprovidesbusinesseswithapowerfultoolformarketingandcustomerengagement.However,italsoraisesconcernsaboutprivacy,misinformation,andthepotentialfornegativeimpactsonmentalhealth.Thepervasivenatureofsocialmediahasmadeitanintegralpartofdailylife,influencinghowpeopleinteract,consumeinformation,andperceivetheworld.3.Discussthechallengesofadaptingtraditionalmediatodigitalplatforms.Adaptingtraditionalmediatodigitalplatformspresentsseveralchallenges,includingtechnologicalintegration,contenttransformation,andaudienceengagement.Traditionalmediaorganizationsmustinvestinnewtechnologiesanddigitalinfrastructuretoeffectivelytransitiontoonlineplatforms.Additionally,theyneedtotransformtheircontenttosuitdigitalformats,whichmayrequirechangesinstorytellingtechniquesandmultimediaintegration.Engagingaudiencesinthedigitalspacealsoposesachallenge,asitrequiresashiftfrompassiveconsumptiontointeractiveandpersonalizedexperiences.Despitethesechal