INDUSTRIES

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MARKETSBicycleindustryintheNetherlandsCHAPTER

01OverviewNumberofnon-motorisedbicyclesandothercyclesproducedintheEuropeanUnion(EU-27)between2012and2023TotalproductionofbicyclesandothercyclesinEU-272012-202316,000,00013,722,36914,000,00012,000,00010,000,0008,000,0006,000,0004,000,0002,000,000013,343,54612,749,69512,528,97112,112,68911,975,96711,528,82211,443,60410,904,64910,424,5969,917,1139,676,5222012201320142015201620172018201920202021202220233/statistics/1195930/total-production-of-bicycles-and-other-cycles-in-the-euIn2031,bicycleproductionlevelsreachedover9.7millionunitsintheEuropeanUnion,thelowestnumberinovertenyears.Theproductionofbicyclesandothercyclespeakedin2015,whenover13.7millionunitswereproducedwithintheEU.

ReadmoreNote(s):EU;2012to2023Source(s):EurostatNumberofnon-motorizedbicyclesandothercyclesproducedinEuropefrom2021to2023,byselectedcountriesProductionofbicyclesandothercyclesinEurope2021-2023,bycountryProductionvolume20236,000,0002022202102,000,0004,000,0008,000,00010,000,00012,000,00014,000,00016,000,0009,676,522TotalEU-27PortugalItaly12,749,69513,346,2391,801,8512,160,2412,896,6611,150,1431,897,5231,874,3491,513,086RomaniaGermanyPoland2,551,4781,679,4431,427,174799,2211,040,0451,155,651548,506534,362336,142CzechiaNetherlandsSpain333,726415,402327,173508,806552,929173,099289,433242,842HungaryLithuaniaSerbia249,347241,466204,538160,008194,3045

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314Description:Atover1.8millionunits,Portugalwasthelargestproducerofnon-motorizedbicyclesandothercyclesinEuropein2023.Portugal'sproductionaccountedforsome19percentoftheEU'stotalproduction.Romaniacameinsecond,amongcountrieswhohadreportedtheirproduction,withaproductionvolumeofapproximately1.5millionunits,accountingfor16percentoftheEU'stotalproduction.ReadmoreNote(s):Europe;2021to2023Source(s):EurostatDistributionofbicyclesandothercyclesproducedintheEuropeanUnion(EU-27)from2021to2023,byselectedcountriesProductionofbicyclesandothercyclesinEU-272021-2023,bycountryshareProductionvolumeshare202310%202220210%5%15%20%25%18.62%PortugalRomaniaItalyGermanyPoland16.94%21.7%15.64%20.01%11.89%14.88%14.04%13.17%10.69%8.26%8.16%8.66%SpainFranceCzechiaNetherlandsAustria3.99%4.14%3.55%4.19%3.45%5.67%2.52%3.26%2.45%2.94%1.79%HungaryLithuania2.27%1.82%2.58%1.89%15

%5/statistics/1195957/production-of-bicycles-and-other-cycles-in-the-eu-by-country-shareIn2023,PortugalproducedthemostbicyclesandothercyclesamongallEU-27memberstates.Portugal'sproductionaccountedforabout18.6percentoftheEU'stotalbicycleproductionin2023,reachingavolumeofabout1.8millionunitsproduced.ReadmoreNote(s):EU;2021-2023Source(s):Eurostat;StatistaBicyclesalesintheEuropeanUnionfrom2015to2024withaforecastthrough2029(inmillionunits)NumberofbicyclesalesintheEuropeanUnion2015-20292519.6519.34201510518.7817.8217.7417.4117.4917.2617.1716.6116.6516.4116.316.2416.2202015201620172018201920202021202220232024202520262027202820296Description:Europeancyclistsboughtaround17.2millionbicycles(includingelectricbattery-poweredbicycles)in2024.Thisfigurerepresentsayear-on-yearfallfromtheroughly17.7millionunitsthatweresoldin2023.ReadmoreNote(s):Europe;2015to2029;basedonSeptember2024modellingSource(s):Statista;StatistaMobilityMarketInsightsAveragenumberofkilometerscycledanuallyperpersonintheNetherlandsfrom1991to2023AveragekilometerscycledannuallyperpersonintheNetherlands1991-20231,4001,2001,0981,0659799561,00080060040020009429319169098979028868888768538548548447Description:TheaveragedistancecycledperpersonintheNetherlandshasremainedrelativelystablebetween1991and2021rangingbetween800and1,000kilometersperyear.2018and2019werenotableexceptions,asthedistancecycledbytheaverageDutchpersontheseyearsexceeded1,000kilometers.In2022and2023,theaveragenumbersofcycledkilometersexceeded1,000kilometersagain,reaching1,108kilometersand1,065kilometersperyearperperson.

ReadmoreNote(s):Netherlands;1991to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;OpenDataInventory;RijwielenAutomobielIndustrieVerenigingEstimatednumberofbicyclesintheNetherlandsfrom2005to2023(inmillions)VolumeofbicyclesintheNetherlands2005-2023302524.123.923.423.122.722.822.822.922.922.522.322.320.82019201510518181818020052006200720082009201020112012201320142015201620172018201920202021202220238Description:Asof2023,itwasestimatedthattherewereapproximately24.1millionbicyclesintheNetherlands.Meanwhile,thepopulationofthecountrytotaled17.6million,meaningtherewereanaverageof1.4bikesperpersoninthecountry.Thenumberofbicyclesinthecountryhasbeenonanupwardtrendforthepastyears.Between2005and2022,bikenumbersrosebyaboutathird.ReadmoreNote(s):Netherlands;2005to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;GfK;RijwielenAutomobielIndustrieVerenigingTotalnumberofshopssellingbicyclesintheNetherlandsfrom2015to2023TotalnumberofbikeshopsintheNetherlands2015-20233,5003,1593,1373,0953,0793,0853,0613,0723,0283,0303,0002,5002,0001,5001,00050002015201620172018201920202021202220239Description:Betweentheperiodof2015to2018,thenumberofshopssellingbicyclesgrewsteadilyintheNetherlands.In2015,roughly3030shopswerefound,whereasby2018thisincreasedtoover3,100shopssellingbicyclesintotal.Followingthisgrowth,thenumberofshopsdecreasedslightlyby2.5percenttojustunder3,080in2020,butthenincheduptoagainto3,085in2021beforefallingagainto3,030shopsby2023.MostofthetotalnewbicyclesalesintheNetherlandswereelectrical[...]

ReadmoreNote(s):Netherlands;2015to2023Source(s):CentraalBureauvoordeStatistiek;LocatusSalesvolumeofnewbicyclesintheNetherlandsfrom2015to2023,bytypeofbicycle(in1,000s)SalesvolumeofnewbicyclesintheNetherlands2015-2023,bytypeCitybicycleElectricbicycleChildbicycleHybridbicycle(includingtrackingbike)Otherbicycles(racebikes,mountainbikesetc)1,2001,00080060040020001073611011144107106401101114997511169254109102287519681388379198454727629440942327148048645341040239934133128623119518020152016201720182019202020212022202310Description:Asof2023,atotalofapproximately804,000newbicyclesweresoldintheNetherlands,withsalesdroppingforthethirdyearinarow.Electricbicyclescontributedmosttothetotalsalesvolume,withroughly453,000newbikes.Theywerefollowedbycitybicycles,whichcontributedsome180,000salestothetotal.ReadmoreNote(s):Netherlands;2015to2023Source(s):GfK;RijwielenAutomobielIndustrieVerenigingCHAPTER

02SalesSalesvolumeofnewbicyclesintheNetherlandsfrom2010to2023(in1,000s)SalesvolumeofnewbicyclesintheNetherlands2010-20231,4001,2001,00080060040020002010201120122013201420152016201720182019202020212022202312Description:ThesalesvolumeofnewbicyclessoldintheNetherlandsfluctuatedovertheyears,reachingatotalofapproximately804,000in2023.Saleshavebeendroppingsince2020,havingdecreasedbyoveraquarterbetween2020and2023.

ReadmoreNote(s):Netherlands;2010to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;GfK;RijwielenAutomobielIndustrieVerenigingSalesvalueofnewbicyclesintheNetherlandsfrom2010to2023(inmillioneuros)SalesvalueofnewbicyclesintheNetherlands2010-20231,8001,6001,4001,2001,0001,6461,5161,5021,4591,2521,22097693789988487988779776980060040020002010201120122013201420152016201720182019202020212022202313Description:In2023,thesalesofnewbicyclesintheNetherlandswereworthapproximately1.46billioneuros,whichisasmalldecreasecomparedtothepreviousyearwhensalesamountedtoroughly1.52billioneuros.

ReadmoreNote(s):Netherlands;2010to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;GfK;RijwielenAutomobielIndustrieVerenigingDistributionofnewandusedbicyclesalesintheNetherlandsfrom2017to2023SalesdistributionofnewandusedbicyclesintheNetherlands2017-2023NewbicyclesUsedbicycles120%100%80%60%40%20%0%13%14%15%18%20%21%32%87%86%85%82%80%79%68%201720182019202020212022202314Description:Asof2023,68percentofsalesofbicyclesintheNetherlandswereofnewbikesand32percentwereusedbikes.TheshareofusedbikessoldintheNetherlandsrosesubstantiallycomparedtotheprevioustwoyears.

ReadmoreNote(s):Netherlands;2017to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;GfK;RijwielenAutomobielIndustrieVerenigingDistributionofsalespricesofnewbicyclesintheNetherlandsin2021-2023DistributionofsalespricesofnewbicyclesintheNetherlands2021-2023ShareofthesalesLessthan300euros1500-2099euros300-499euros2100-2399euros500-699euros2400-2699euros700-899euros2700eurosormore900-1499euros0%20%40%60%80%100%120%2021202220239%8.7%8%7%5.2%7%13%11%10%13%8%10%19%12.9%9%9.4%10.1%11.5%8.9%9.5%8%23.8%9%13%15%8%24%15Description:In2023,nearlyaquarterofnewbikesintheNetherlandsretailedatapriceof2,700eurosormore.Onlyabouteightpercentcostlessthan300euros.

ReadmoreNote(s):Netherlands;2021to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;GfK;RijwielenAutomobielIndustrieVerenigingSalesvalueofnewbicyclesintheNetherlandsfrom2019to2023,bytype(in1,000euros)SalesvalueofnewbicyclesintheNetherlands2019-2023,bytypeElectricbicyclesCitybicyclesOtherbicycles(racebikes,mountainbikesetc)Hybridbicycles*Childrens'bicycles1,800,0001,600,0001,400,0001,200,0001,000,000800,000600,000400,000200,00002019202020212022202316Description:Asof2023,newbicycleswithatotalvalueofover1.5billioneurosofbicyclesweresoldintheNetherlands-nearlythesamelevelcomparedwiththepreviousyear.Electricbicyclescontributedmosttothetotalsales,withasalesvalueofroughly1.2billioneurosin2023.ReadmoreNote(s):Netherlands;2019to2023;*Includestrackingbike.Numbersareincludingtaxes.ReadmoreSource(s):BondvanAutomobielhandelarenenGaragehouders;GfK;RijwielenAutomobielIndustrieVerenigingCHAPTER

03TradeVolumeofbicyclesimportedintotheNetherlandsfrom2008to2023(inmillionunits)VolumeofbicyclesimportedintotheNetherlands2008-20234.03.53.03.43.332.52.52.32.22.122222.01.51.00.50.01.81.71.110.9200820092010201120122013201420152016201720182019202020212022202318Description:In2023,theNetherlandsimportedaroundonemillionbicycles,adecreasebyaroundhalfoverthepreviousyear.BicycleimportstotheNetherlandshavebeendroppingprecipitouslysince2020,when3.4millionbikeswereimported.

ReadmoreNote(s):Netherlands;2008to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;CentraalBureauvoordeStatistiek;RijwielenAutomobielIndustrieVerenigingVolumeofbicyclesexportedfromtheNetherlandsfrom2008to2023(inmillionunits)VolumeofbicyclesexportedfromtheNetherlands2008-20231.81.61.61.41.21.00.80.60.40.20.01.51.41.31.31.21.21.11.11.11.11110.90.9200820092010201120122013201420152016201720182019202020212022202319Description:In2023,theNetherlandsexportedaroundonemillionbicycles,remainingsteadycomparedtothepreviousyear.Exportshavebeenrelativelystablesince2018buthaddroppedinthepreviousyears.In2012,theNetherlandsstillexported1.6millionbicycles.ReadmoreNote(s):Worldwide,Netherlands;2008to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;CentraalBureauvoordeStatistiek;RijwielenAutomobielIndustrieImportandexportvaluesofbicyclesintheNetherlandsfrom2015to2023(inmillioneuros)ImportandexportvaluesofbicyclesintheNetherlands2015-2023ImportvalueExportvalue67290080777277680070060050040030020010007437356906846096025005034924654484532015201620172018201920202021*2022(provisional)2023(January-August)20/statistics/620316/import-and-export-values-of-bikes-in-the-netherlandsIn2022,theimportvalueofbikestotheNetherlandswasestimatedatroughly776millioneuros.Comparedto2020figures,thisisanincreaseofnearly100million.Bicycleexportvaluealsoroseduringthisperiod,reachingjustover800millioneuros.ReadmoreNote(s):Netherlands;2015to2023Source(s):CentraalBureauvoordeStatistiekVolumeofelectricbicyclesimportedintotheNetherlandsfrom2008to2023,byorigin(in1,000units)Non-EUandEUe-bicycletrade:importsintotheNetherlands2008-2023EUNon-EU1,2001,000800609.23326600251179.89400267.14367.96201.58539434.562020200375329.812019154.13172.12232.172021207.182018148.172016110.955.57201453.52201546.43201702022202321Description:In2023,theNetherlandsimportedalmost626,000electricbicycles,adecreaseofroughly28percentoverthepreviousyear.Justunder60percentofe-bikeswereimportedfromotherEUcountries.

ReadmoreNote(s):Netherlands;2014to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;CentraalBureauvoordeStatistiek;RijwielenAutomobielIndustrieVerenigingAnnualimportvolumeofbicyclesintheNetherlandsfrom2014to2022,byorigin(in1,000s)ImportvolumeofbicyclesintheNetherlands2014-2022,byoriginEUNon-EU3,0002,5002,0002,570.92,313.582,091.31,523.81,414.61,386.41,5001,00050001,325.91,225.6994.681,000

1,000874.7867.8760650.5585.8557.1551.620142015201620172018201920202021202222Description:Asof2022,theannualimportvolumeofbicyclesamountedtotwomillion,adecreasecomparedtothepreviousyear.HalfofbicycleswereimportedfromwithintheEU.

ReadmoreNote(s):Netherlands;2014to2022Source(s):BondvanAutomobielhandelarenenGaragehouders;CentraalBureauvoordeStatistiek;RijwielenAutomobielIndustrieVerenigingAnnualexportvolumeofelectricbicyclesintheNetherlandsfrom2014to2023,bydestination(in1,000s)Exportvolumeofe-bikesintheNetherlands2014-2023,bydestinationEUNon-EU900800700600500400300781700.59577.15518452.1372.1172.520010009942.239.8201931.830201827.35202034202224.1720211020230.620140.91.320160.52017201523Description:Asof2023,theannualexportvolumeofelectricbicyclesfromtheNetherlandsamountedtoover518,000unitstoEuropeancountries,downbyaroundathirdcomparedwiththepreviousyear.

ReadmoreNote(s):Netherlands;2014to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;CentraalBureauvoordeStatistiek;RijwielenAutomobielIndustrieVerenigingCHAPTER

04E-BikesForecaste-bikemarketcompoundannualgrowthrateinEuropefrom2024to2025,bycountry(inpercent)Forecast:E-bikemarketgrowthinEuropebycountry2024-2025Projectedannualgrowthratefrom2024to2025-4%-2%0%2%4%6%8%10%12%14%16%NorwaySweden14.8%13.6%Belgium12.2%Austria6.4%UnitedKingdomPoland5.3%3.7%Spain1.9%CzechiaSwitzerlandFrance1.3%0.9%0.8%Finland0.2%GermanyLuxembourg-0.4%-1.3%25Description:Thee-bikemarketinNorwayisprojectedtogrowparticularlystronglyoverthecomingyears,themarket'sannualgrowthratebetween2024and2025isprojectedtoreachnearly15percent.OtherEuropeancountrieswithstrongprojectedgrowthinthee-bikemarketincludeSwedenandBelgium.ReadmoreNote(s):Austria,Belgium,Czechia,Denmark,Finland,France,Germany,Italy,Luxembourg,Netherlands,Norway,Poland,Spain,Sweden,Switzerland,UnitedKingdom;2024to2025Source(s):Statista;StatistaMobilityMarketInsightsTotalsalesofnewe-bikesintheNetherlandsfrom2004to2023(in1,000s)Salesvolumeofnewe-bikesintheNetherlands2004-20236005474865004003002001000478453420409294276269223192180175170154134843740252004

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202326Description:Thesalesvolumeofnewe-bikesincreasedannuallybetween2004and2020intheNetherlands.In2004,therewereroughly25,000newe-bikessoldandby2020thishadincreasedsignificantly,to547,000newelectricbicyclesales.Therewasaparticularlysteepincreaseinsalesin2020,partlyfueledbytheCOVID-19pandemic,andsalesdroppedfromthislevelin2021andstoodat453,000in2023.SalesvolumegrowthinspeedpedelecsAnothervariantoftheelectricbicycleisthespeed[...]

ReadmoreNote(s):Netherlands;2004to2023Source(s):GfK;RijwielenAutomobielIndustrieVerenigingNumberofspeedpedelecssoldintheNetherlandsfrom2016to2023SalesvolumeofspeedpedelecsintheNetherlands2016-20235,0004,7054,3914,3704,5004,0003,5003,0002,5002,0001,5001,0005004,0123,9673,8383,2172,93002016201720182019202020212022202327Description:Asof2022,speedpedelecsalesintheNetherlandstotalednearly4,000.ThemostpopularbrandforspeedpedelecsisStromer,whichoutsolditsclosestcompetitor,Gazelle,bynearlythreequartersin2023.

ReadmoreNote(s):Netherlands;2016to2023Source(s):BondvanAutomobielhandelarenenGaragehouders;RDCDatacentrum;RijwielenAutomobielIndustrieVerenigingNumberofspeedpedelecssoldintheNetherlandsin2023,bybrandBest-sellingbrandsofspeedpedelecsintheNetherlands2023Numberofspeedpedelecssold05001,0001,5002,0002,500StromerRiese&MuellerGazelle2,116537449Klever303Trek9781QwicKoga737065GiantcoSpartaFlyer3125AccellNederlandCelliBikes1828Description:In2023,Stromerwasthebest-sellingspeedpedelecbrandintheNetherlandswith2,116unitsales.StromerisownedbytheSwitzerland-headquarteredmyStromerGroupandwasacquiredbyNaxicapin2021.ThesecondmostpopularbrandwasRiese&Mueller,whichsoldjustoveraquarterofthenumberofspeedpedelecssoldbyStromer.ReadmoreNote(s):Netherlands;2023Source(s):BondvanAutomobielhandelarenenGaragehouders;RDCDatacentrum;RijwielenAutomobielIndustrieVerenigingCHAPTER

05BikesharingNumberofsharedmobilityvehiclesinselectedDutchcitiesin2022,bymode(invehiclesper10,000inhabitants)SharedmobilityvehiclefleetinDutchcities2022Numberofvehiclesper10kinhabitantsStation-basedbikesFree-floatingbikes100ScootersMopeds150Cars050200250DelftUtrechtRotterdamAmsterdamEindhovenGroningenTheHague30Description:TheDutchcapitalofAmsterdamhadasharedmobilityfleetof93vehiclesper10,000inhabitantsin2022.Nearlyhalfofthisfleetwasmadeupofstation-basedandfree-floatingbicycles,whiletherestoffleetincludedmopedsandcarsbutnoelectricscooters.ReadmoreNote(s):Netherlands;2022;excludesride-hailingservices,car-pooling,andlong-termandmulti-dayhires.Source(s):FluctuoRevenuefromthebicyclesharingmarketintheNetherlandsfrom2017to2022withaforecastthrough2028(inmillioneuros)Netherlands:Revenuefromthebikesharingmarket2017-20283027.3126.6625.4724.3225201510523.6323.0921.8820.6920.7417.5416.6915.85020172018201920202021202220232024202520262027202831Description:BikesharingintheNetherlandsexperiencedapeakduringtheCOVID-19pandemicin2020,whenrevenuereachednearly24millioneuros.Revenuedroppedinthefollowingyearbuthasreturnedtoanupwardtrendandisexpectedtogeneraterevenuesofover27millioneurosby2028.ReadmoreNote(s):Netherlands;2017to2023;basedonMarch2024modeling.Source(s)