2025秋季學(xué)期國(guó)開(kāi)電大本科《商務(wù)英語(yǔ)4》一平臺(tái)在線形考綜合測(cè)試形考任務(wù)試題及答案說(shuō)明：資料整理于2025年10月15日，適用于2025秋期學(xué)期國(guó)家開(kāi)放大學(xué)本科學(xué)員一平臺(tái)在線形考考試；2025秋季學(xué)期平臺(tái)測(cè)試截止時(shí)間2026年1月11日23:59。一、交際用語(yǔ)5小題每小題2分共計(jì)10分(抽題規(guī)則：每次學(xué)生登錄只顯示5個(gè)小題。每次登錄都隨機(jī)變換題目)首字母音序A★AretheProjectManagerssharinginformation?●________A.Yes,there’sreallynothingtoworryabout.B.Yes,theyhesitatetodoit.C.No,theyaredoingverywell.★Asforshoppingonline,arethereanydisadvantages?●________A.Itmakeslifeeasy.B.Ittakessometimeforthestuffyoubuyonlinetoarrive.C.Thestuffyoubuyonlinearrivesquickly.首字母音序B★Betty,we’llhaveabuffetpartynextSaturday.Willyoujoinus?●Sure.________,Susan.Thankyou!A.BynomeansB.I’mafraidnotC.I’dloveto首字母音序C★Couldyoubesokindastoturndownthatmusic?●________A.It’snoneofyourbusiness.B.No,Idon’tthinkso.C.Sure.Sorrytodisturbyou.首字母音序D★DoyoumindifIclosethedoor?●________A.Yes.That’sgood.B.No.Goahead.C.No,Ican’t.首字母音序H★Haveyouevertriedshoppingonline?●No,never.________A.ButIprefertoactuallytryit.B.AndIlikethefeelingofit.C.ThereforeIwouldfail.★Hello,isthistheABCCompany?●________A.Thanks,I’mhere.B.Yes,thanksforcalling.C.Hello,whatdidhesay?★Hello,Sir.________●I’dliketoorderapizza.A.Whatdoyoudo?B.Howareyou?C.WhatcanIdoforyou?★Hi,I’mJack.●________I’mNancy.A.Nicetomeetyou.B.Hereyouare.C.What’sup?★Howaboutsomecookies?●________A.Youarewelcome.B.Goodidea!C.Don’tmentionit.★Howistheproblemaboutthebudget?●________A.Theproblemisthebudgetproblem.B.Well,itseemsthatweunderestimatetheproblem.C.Youonlyneedabudgettosolvetheproblem.★Howistheweatherinautumn?●________A.Ilikesunnydays.B.Itisalwayssunny.C.Ihateit.首字母音序I★I’dliketohavesomecoffee.●________A.Youarewelcome.B.Hereyouare.C.No,youcan’t.★I’llbeawayonabusinesstrip.Wouldyoumindsigningformyexpressdelivery?●________A.Ihavenotime.B.Yes,Ido.C.I’dbehappyto.★I’llgoforabusinesstripnextMonday.●________A.Youarewelcome.B.Haveagoodtrip!C.No,youcan’t.★I’mreallyfedupwiththetasteofthatfood!●________A.Hey,what’sup?B.Really?C.I’msorrytohearthat.★Isthereabanknearhere?●________A.No,Idon’tlikeit.B.Yes.Isawitthismorning.C.Yes.Thereisonejustdowntheroad.首字母音序O★Okaythen,sotoconfirm:a6%discountbutyoupayalltheshippingandinstallationcosts.●Sure.________A.Sorry,it’snotclear.B.Thatsoundsallright.C.Sorry,wedidn’tdiscussaboutthat.首字母音序S★Somefriendssaywhentheygetthearticle,________.●Thathappens.Soclosequalitycontrolisneeded.A.it’squitedifferentfromwhattheysawonthewebsiteadvertisementB.it’squitesametowhattheysawonthewebsiteadvertisementC.it’seasytolosepersonalinformation首字母音序T★Thanksforinvitingmetotheparty,butI’mnotavailable.●________A.Ihopeyoulikeit.B.That’snotgood.C.I’msorrytohearthat.★Theclientsaidhehadtosendamonitorbackthreetimesbeforetheproblemwassolved.Doyouhaveareasonforthis?●________A.Well,Iwonderwhethertherecentlayoffsareaffectingthequalityofourcustomerservice.

B.Whatdoyouthink?ButIhavenoidea.

C.That’stheclient’sownproblem,Iguess.

★Theywanttomakesureyou’repayingtaxesonthemoneyyoumake.●________A.We’repayingalright.B.Atleast,ourrecordsformoneyinareverycomplete.C.That’ssomethingyoucanimprovebytalkingtohumanresources.★Thisismyfavouritemusic.●________A.Youarewelcome.B.Hereyouare.C.Thatsoundsgood!★Thisismysister,Belinda.●________A.Youarewelcome.B.Nicetomeetyou,Belinda.C.What’sthematter?首字母音序Y★Youmean...likebecomingapublicly-tradedcompany?●That’sright.________A.It’ssomethingweshouldgiveseriousconsiderationto.B.Itwillstillbeaprivatelyheldcompany.C.Itwillbecomeseparated.二、詞匯與結(jié)構(gòu)15小題每小題2分共計(jì)30分(抽題規(guī)則：每次學(xué)生登錄只顯示15個(gè)小題。每次登錄都隨機(jī)變換題目)首字母音序A★________abletoreadthenon-verbalcommunicationcanbeagreatasset.A.BeB.BeingC.Shouldbe★________assetsincludethelong-termassets.A.Fixed

B.Current

C.Net

★Aservicehastobeso________thattherearenocomplaintsfromyourclients.A.betterB.badC.good★Awindproofjacketisanessential________ofclothingforhillwalking.A.termB.issueC.item★Althougha________hasbeenfound,wehavemorepressurefromthemarket.A.soluteB.solveC.solution★Amongthecritiqueswereallegations________somefranchiseusesitspoliticalinfluencetoincreaseitsprofits.A.whichB.whatC.that★Atthesametime,askher________anapplicationformofthecard.A.ofB.forC.with首字母音序B★________behalfofVancouverC&SInt’lTradeCorp.,Iampleasedtoinviteyouandyourcolleaguestovisitus.A.ForB.OnC.In★Beforeaninvestmentismade,alltherisksshouldbetaken________account.A.inB.intoC.onto★Betterunderstandingofteamworkcanmakeyouamoreeffectiveemployeeandgiveyouanextrainyourcorporateoffice.A.edgeB.badgeC.age首字母音序C★Canyoufillme________?Ineedsomedetailedinformation.A.inB.upC.out★Current________arethosedebtsthatmustbepaidwithintheyear.A.assetsB.equitiesC.liabilities首字母音序D★Doyouhaveanyideawhenthetraffic________happened?A.accidentB.eventC.incident★Doyouknow________boywhoisinblue?A.noB.anC.the首字母音序F★Foralimitedcompany,thiswillincludethemoney________issuingshares,andisknownasthesharecapital.A.raiseforB.raisedbyC.raisingat首字母音序H★Haveyouever________thisthrough?A.thoughtB.thinkC.thinking★Haveyoureallythought________this?A.through

B.on

C.about

★Henryisoftenseen________Englishaloudeverymorningintheclassroom.A.toreadB.readsC.beingread★Hisideasarelinkedtothetheory________marketsareefficient.A.whichB.whoC.that★How________itistoday!A.sunnyB.asunnydayC.sunnyday首字母音序I★Ifailedto________oneofmycustomer’sorders.A.confirmingB.confirmC.beconfirmed★Ihavevisitedbothofthetwocities.Ilikethefirstone________.A.wellB.betterC.good★Ihave________orangesinthebag.A.onlyB.threeC.third★Ihave________tocook.Let’sgototherestaurant.A.nothingB.everythingC.something★Ilikered.So________!A.doesshe

B.shedoes

C.shedoesn’t

★Ireally________theencouragementgivenbymyteacher.A.thankB.gratefulC.appreciate★I’dliketodiscussa________price.A.discountingB.todiscountC.discounted★I’dliketoflytoFrankfurtfor________stayoftwodays,andgobytraintoParis.A.some

B.a

C.one’s

★Ifpeople________we’reveryvaluable,theywon’tbuyourstock.A.dothinkB.thinkC.don’tthink★Inthecompany,allofthestaffhavetobelieve________quality.A.inB.fromC.with★Isthere________inthemeetingroom?A.anyoneB.everyoneC.someone★ItisBeijing________Iwillleavefornextmonth.A.whereB.thatC.what★Itisnecessaryforaqualifiedteachertohave________knowledge.A.intensiveB.extensiveC.expensive★Itwill________abouteightpercentmorethaninitiallyprojected.A.spendB.payC.cost首字母音序J★JohnwenttoBeijing,________?A.didhe

B.didn’the

C.doesit

★JohnworkedinanAmericancompany.So________I.A.doB.didC.doing首字母音序M★Manyofthebanksandtravelservicesinthewesterncountriesprovideconvenienceforthetravelersbyissuingtraveler’s________.A.checksB.cashC.creditcards★Melindawillsellherhouse________.A.byaccidentB.bychanceC.byauction★Mostlivingbeings________thesunfortheirgrowth.A.dependonB.decideonC.countfor首字母音序O★OK,let’s________adecisiontogopublic.A.

makeB.makingC.made首字母音序P★________peoplethinkwe’reveryvaluable,theywillbuyourproduct.A.IfB.ThoughC.So首字母音序R★________restofuslefttheroomsoonaftermeeting.A.TheB.AC.No★Respectingfellowteammateskeepseveryoneinagood________andencouragesoverallteamspirit.A.moodB.stateC.situation首字母音序S★Sheisnotathome.She________beeninthelibrary.A.wouldhaveB.musthaveC.shouldhave★Shewassosurprisedtogetthenews________themeetingwouldbedelayed.A.thatB.whereC.so★Simontoldmethathewasquitesatisfiedwiththehotel________hehadbooked.A.thatB.whereC.why★Someinthemarketnowwantgovernment________inordertoreducecosts.A.regulationB.regulateC.regular★Someofthecustomers’complaintsseem________.A.whichB.whereC.because首字母音序T★________theydrinkiscoffee.A.ItB.WhatC.There★Thatmightbeacceptable________youhandletheinsurancefees.A.ifB.whetherC.evenif★Thecompany________lastyear.A.wasbuiltB.builtC.isbuilt★Theexecutiveteamhavetoholdanurgentmeeting________theyseethebadmarketfeedback.A.beforeB.becauseC.whether★Thegirlin________ismysister.A.redB.clothC.length★Theinstructiondescribescompletelythe________anditssafetybasis.A.facultyB.facilitateC.facility★Theprocessingtime________perembassy.A.variousB.varietyC.varies★Theprojectshould________intime.A.tofinishB.befinishedC.finish★Theteammembersare________andhelpingeachotherout.A.goingonB.gettingalongC.settingup★Thethiefstoleherwallet________sheknewit.A.beforeB.untilC.while★Thetower,________baseisashop,isfrequentlyvisitedbytravelers.A.whichB.whoseC.that★Theirskilland________hasgotthemonthesalesteam.A.lazinessB.discourageC.enthusiasm★Thenyour________willbesoldbyauction.A.stiffB.staffC.stuff★There________someadvantagestodoit.A.isB.areC.be★There________somedrinkinthecup.A.beB.isC.are★Theyexchangedtalesof________ordisappointingnewsofpopularitemssoldoutminutesafterthespreebeganatmidnight.A.bargainsB.dealsC.goods★Thisis________everyteamneedsagoodleader.A.whyB.whoC.whose★Thisis________themanagercontrolsthecompany.Thisisthereason.A.whichB.whereC.because★Thismakes________toyou,doesn’tit?Youcanthenacceptit.A.dealB.senseC.program★Toattractinvestors,thegovernmenthas________itstaxandlaborlaws.A.adaptedB.appliedC.adjusted★Tobehonest,aftermanyyearsofhardwork,Ihave________itthrough.A.madeB.comeC.got★Tomorrowisthedeadline.I________finishthejob.A.wouldB.mustC.can★Traveler’schecksaregenerally________smallfacevalue.A.atB.onC.of首字母音序W★________welikeistheredone.A.WhatB.ItC.There★Wecan’tmanagethat________youpayfortheinstallation.A.ifB.whenC.unless★Wehavebeenlivinginthatcity________over20years.A.for

B.in

C.on

★Weusedto________cashadvances.A.hadB.havingC.have★We________friendssincewewerechildren.A.willbeB.areC.havebeen★Whenothers________emotional,staycoolanduselogictonegotiate.A.getB.getsC.got★Whenyoucommunicate________others,shakinghandsshowsthatyouarefriendly.A.withB.toC.about★Whichisthe________oneamongthethree?A.highB.higherC.highest★Withoutclosequalitycontrol,wemay________fraud,andthee-shopmaysuddenlygooffline,soyoucan’tgetarefund.首字母音序Y★________youhaveajob,youmaybeinthemarketforanotherone.A.EvenifB.WhenC.Since★Youcanshowrespecttoyourteammates________everyonefairlyandequally.A.totreatB.treatedC.bytreating★Youshouldmanageitwellto________thetaskswithintheteam.A.district

B.distribute

C.distract★Youwillhaveto________themtoyourletter.A.stickB.coverC.attach三、閱讀理解(抽題規(guī)則：每次學(xué)生登錄只顯示3個(gè)閱讀段落。各5個(gè)小題，共計(jì)15個(gè)小題。每次登錄都隨機(jī)變換閱讀段落)(一)單選題2篇(含10小題)每小題4分共計(jì)40分首字母音序A★Advertisementcanbethoughtof“asthemeansofmakingknowninordertobuyorsellgoodsorservices”.Advertisementaimstoincreasepeople’sawarenessandarouseinterest.Ittriestoinformandtopersuade.Themedia

areallusedtospreadthemessage.Thepressoffersafairlycheapmethod,andmagazinesareusedtoreachspecialsectionsofthemarket.Thecinemaandcommercialradioareusefulforlocalmarket.Television,althoughmoreexpensive,canbeveryeffective.Publicnoticesarefairlycheapandmorepermanentintheirpowerofattraction.Otherwaysofincreasingconsumerinterestarethroughexhibitionsandtradefairsaswellasdirectmailadvertisement.

Therecanbenodoubtthatthegrowthinadvertisementisoneofthemoststrikingfeaturesofthewesternworldinthiscentury.Manybusinessessuchasthosehandlingfrozenfoods,liquor,tobaccoandmedicineshavebeenbuiltuplargelybyadvertisement.

Wemightaskwhetherthecostofadvertisementispaidforbytheproducerorbythecustomer.Sinceadvertisementformspartofthecostofproduction,whichhastobecoveredbythesellingprice,itisclearthatitisthecustomerwhopaysforadvertisement.However,iflargescaleadvertisementleadstoincreaseddemand,productioncostsarereduced,andthecustomerpaysless.

Itisdifficulttomeasureexactlytheinfluenceofadvertisementonsales.Whenthemarketisgrowing,advertisementhelpstoincreasedemand.Whenthemarketisshrinking,advertisementmaypreventabiggerfallinsalesthanwouldoccurwithoutitssupport.Whatisclearisthatbusinesseswouldnotpaylargesumsforadvertisementiftheywerenotconvincedofitsvaluetothem.

綜合題(20.0分)(1)Advertisementisoftenusedto____________.

A.deceivecustomers

B.increaseproduction

C.pushthesale

(2)Thewordmedia

inParagraph1refersto____________.

A.television,radio,newspapersandsoon

B.advertisement,messageandsoon

C.localmarket,companiesandsoon

(3)Advertisementismainlypaidforby___________.

A.thecustomer

B.theproducer

C.increasedsales

(4)Advertisementcanincreasedemand___________.

A.inashrinkingmarket

B.inanycircumstances

C.inagrowingmarket

(5)Fromthelastsentenceofthispassagewecanlearnthat____________.

A.businessesusuallydonotpaymuchforadvertisement

B.businessmenknowwellthatadvertisementcouldbringthemmoreprofits

C.advertisementcouldhardlyconvincepeopleofthevalueofthegoods

首字母音序B★Businessesarestructuredindifferentwaystomeetdifferentneeds.Thesimplestformofbusinessiscalledanindividualorsoleproprietorship.Theproprietorownsallofthepropertyofthebusinessandisresponsibleforeverything.

Anotherkindofbusinessisapartnership.Twoormorepeoplegointobusinesstogether.Anagreementisusuallyneededtodecidehowmuchofthepartnershipeachpersoncontrols.Onekindofpartnershipiscalledalimitedliabilitypartnership.Therearefullpartnersandlimitedpartners.Limitedpartnersmaynotshareasmuchintheprofits,buttheyalsohavelessresponsibilityforthebusiness.Doctors,lawyersandaccountantsoftenformpartnershipstosharetheirrisksandprofits.Ahusbandandwifecanformabusinesspartnershiptogether.Partnershipsexistonlyforaslongastheownersremainalive.Thesameistrueofindividualproprietorships.

Butcorporationsaredesignedtohaveanunlimitedlifetime.Acorporationisthemostcomplexkindofbusinessorganization.Corporationscansellstockasawaytoraisemoney.Stocksrepresentsharesofownershipinacompany.Investorswhobuystockcantradetheirsharesorkeepthemaslongasthecompanyisinbusiness.

Acorporationisrecognizedasanentity—itsownlegalbeing,separatefromitsowners.Aboardofdirectorscontrolscorporatepolicies.Thedirectorsappointtopcompanyofficers.Thedirectorsmightormightnotholdsharesinthecorporation.Corporationscanhaveafewmajorshareholders,orownershipcanbespreadamongthegeneralpublic.Butnotallcorporationsaretraditionalbusinessesthatsellstock.Somenon-profitgroupsarealsoorganizedascorporations.

綜合題(20.0分)(1)Thispassageismainlyabout___________.

A.whydifferentformsofbusinessrun

B.whendifferentformsofbusinessraisemoney

C.howdifferentformsofbusinessareorganized

(2)Whatisusuallyneededtodecidetheportionofthepartnershipeachpersoncontrols?

A.Arule.

B.Anagreement.

C.Aregulation.

(3)Whoarenotincludedinlimitedliabilitypartnerships?

A.Fullpartners.

B.Limitedpartners.

C.Unlimitedpartners.

(4)Howcancorporationsraisemoney?

A.Bysellingstock.

B.Bybuyingstock.

C.Byholdingcorporationshares.

(5)Whocontrolscorporatepoliciesinacorporation?

A.Chairmanoftheboard.

B.Aboardofdirectors.

C.Theownerofthecorporation.

首字母音序D★Datamanagement

Themanualhandlingofdata,includingaccountspayable,accountsreceivable,payrolls,debtcollectionandotheraccountingtasks,istime-consuming.Largeorganizationswillfinditimpossibletomanageallthesedataifmanualaccountingisused.Electronicaccountingsoftwarefacilitatespurchaseordercontrol,invoiceprocessing,paymentselectionandhandling.Becausethesystemsareautomated,tasksaremanagedsimultaneously.Thesesystemsalsoenhancedataaccuracybydouble-checkingavendor’sinvoiceagainstthepurchaseorderandtheinventorymodule.

Fasterandmoreefficientinprocessinginformation

Softwareenablesthegenerationofmanytypesofusefulreportsanddocumentsforcustomersandgovernmentagenciesandalsoformanagementtomakedecisions.Theseincludeinvoices,checksandaccountstatementsaswellastax-returnforms.Withmodulessuchaspointofsale,thesystemautomaticallygeneratessalesslipsorsalesinvoices,reportsonitemsandproducesreportsoncustomerandsalespersonactivities.ThepayrollmodulegeneratesandprintspayrollchecksandcanbeattachedtothegeneralledgertoautomaticallyfacilitatethesettingasideofthecorrectamountfortheFederalInsuranceContributionActtax.

CostbenefitsTherearemoreandmoremanufacturersofsoftwareforaccounting;thishasmadethedifferenttypesofsoftwaremoreaccessibleintermsofcostsandvariety.Inthelongterm,thereisaremarkablereturnoninvestmentfororganizationsthatinstallaccountingsoftware.Manualaccountingistimeconsumingandthereforeisinvariablycostlytotheorganization.Intheabsenceofautomatedsystems,plentyoflaborisrequiredtoperformcoreandnon-coreaccountingfunctions.Butelectronicaccountingonlyrequiresoneortwopeopleforaccounting,asmostdataismanagedbythesystem.

Communicationanddecision-makingbenefits

Theefficientandtimelygenerationofimportantdocumentsfacilitatescommunicationinan

organization,especiallyalargeone.Accountingsoftwareessentiallyconnectsallotherfunctionsanddepartmentsinanorganization.Decision-makerscaneasilyaccessinquiries,memos,payrolls,invoicesandreports.Unlikemanualaccounting,dataisstored,duplicatedandbackedupforfuturereferenceandtoenhanceaccountabilityintheorganization.綜合題(20.0分)(1)Whatdoesmanualhandlingofdatainclude?A.Accountspayableandreceivable.B.Electronicaccounting.C.Automatedprocessing.(2)Whatdoestheelectronicaccountingsoftwareprobablyhandlewith?A.Purchaseordercontrolandinvoiceprocessing.B.Manualsystemofaccounting.C.Dataprocessingbyhand.(3)Inwhatwayaremorereportsmadeforcustomers?A.Withsoftware.B.Bymanualaccounting.C.Fromdata.(4)Whatistheauthor’sattitudetowardselectronicaccounting?A.Positive.B.Neutral.C.Negative.(5)Whatcanwelearnfromthispassage?A.Electronicaccountingsoftwareprocessesdatafasterthanthemanualway.B.Itishardforpeopletochooseaproperelectronicaccountingsoftware.C.Electronicaccountingisnothelpfulfororganization.首字母音序I★Identifythecountryorcountriesyouwillbetravellingto.Itisparticularlyimportanttoknowwhichcountriesyouaretravellingtobecauseitdetermineswhereandhowyouaregoingtosendyourapplication.

IfyouareintendingtovisitjustoneSchengencountry,youwillneedtoapplyfortheSchengenvisadirectlywiththeembassyorconsulateofthatparticularcountry.

IfyouareintendingtovisittwoormoreSchengencountries,yourapplicationmustbesenttotheembassyorconsulateofthecountrythatshallbeyourmaindestination.

IfyouareintendingtovisitseveralSchengencountries,butdonothaveamaindestination,youshouldapplyforthevisaattheembassyorconsulateofthefirstSchengencountryonyourtravelitinerary.

FilloutanapplicationformbeforehandtoobtainaSchengenvisa.Youcandownloadandprintofftheformonline.

PreparealltherequirementsforyourSchengenvisaapplication.Dependingontheconsulateorembassy,youarerequiredtoshowthefollowingdocuments:

*Avalidnationalpassport

*Evidenceshowingthepurposeofyourtrip(e.g.hotelreservations)

*Proofofmedicalinsurance

*Around-triptravelticket

*Proofoffunds

ChecktheprocessingtimetoensureyougetyourSchengenvisaontime.Theprocessingtimevariesperembassy,soitisimportanttotaketheprocessingtimeintoaccountwhenplanningyourtrip.綜合題(20.0分)(1)Thispassageismainlyabout__________.A.whatisaSchengenvisaB.whocanapplyforaSchengenvisaC.howtoapplyforaSchengenvisa(2)IfyouareintendingtovisittwoormoreSchengencountries,youwillneedtosendyourapplication__________.A.totheembassyorconsulateofthecountrythatshallbeyourmaindestinationB.directlywiththeembassyorconsulateofthatparticularcountryC.totheembassyorconsulateofthefirstSchengencountryonyourtravelitinerary(3)Youcandownloadandprintofftheform__________.A.viayourphoneB.ontheInternetC.byyourfriends(4)Youarerequiredtoshowthedocumentssuchas__________.A.amuseumticketB.avalidnationalpassportC.abirthcertificate(5)Theprocessingtimeis___________perembassy.A.differentB.thesameC.similar首字母音序T★Theartofnegotiatingisadifficultskillformostofus,evengoodsalespeople.Herearethreegoldenrulesforyoutofollow:

1.AlwaysStarttheNegotiations

Youmustinitiatetheprocess.Thisisbecausewhoevercontrolsthestartofthenegotiationstendstocontrolwheretheyend.Ifyoulettheotherpartystartnegotiations,youwillbeconstantlygivingupcontrol,oftenwithoutevenrealizingit.Forinstance,whenyouasksomeonewhathisprojectbudgetis,youareallowinghimtostartthenegotiations.Youwillthenspendyourtimechasinghisnumberratherthanfindingthebestsolution.So,neverlettheotherpartycontrolthenegotiations.

2.AlwaysNegotiateinWriting

Thepurposeofnegotiationsistoarriveataformalwrittenagreement,nottellastoryorspendtimetalking.Fromthefirstmomentyoubeginaproposal,youshouldcreateadocumentandtakeittotheclient.Itwillincludeallthepointsofagreementandbecomerealtotheprospectivecustomer.

Negotiatingfirstandthenhavingtocreateadocumentaddsunnecessarytimetoatransaction.Butifyoubuildyourwrittenagreementasyounegotiate,youarepreparedtoaskforasignaturethemomentthedecisiontobuyismade.

3.AlwaysStayCool

Thenegotiationtablecanbeloadedwithagendas,egosandemotions.Greatnegotiatorsknowhowtostaycool,providingleadershipandsolutions,whiletherestoftheroombecomesinsanelyinvestedinpersonalagendasanduselessemotions.Crying,gettingangryandblowingoffsteammaymakeyoufeelgood,butsuchbehaviorwillnotbenefityouwhilenegotiating.Whentherestoftheroomgetsemotional,staycoolanduselogictonegotiateandclose.綜合題(20.0分)(1)Whatwouldhappenifyoustartthenegotiation?A.Thenegotiationwouldbeoutofcontrol.B.Youcanknowtheprojectbudget.C.Youwouldcontrolthenegotiationtilltheend.(2)Whatisthepurposeofnegotiations?A.Toarriveataformalwrittenagreement.B.Totellastory.C.Tospendtimetalking.(3)Whyisitnecessarytostaycoolinnegotiation?A.Toprovideleadershipandsolutions.B.Touseemotiontonegotiate.C.Tomakeyoubenefitfromegos.(4)Whatcanyoulearnfromthepassage?A.Negotiatingisakindartwhichiseasyforsalespeople.B.Findingthebestsolutionisimportantinnegotiation.C.Aformalwrittenagreementcannotbepreparedbeforenegotiation.(5)Whatisthemainideaofthispassage?A.Goldenrulesofnegotiating.B.Importanceofnegotiation.C.Waysofkeepingcool.(二)判斷對(duì)錯(cuò)1篇(含5小題)每小題4分共計(jì)20分首字母音序B★Businessesarestructuredindifferentwaystomeetdifferentneeds.Thesimplestformofbusinessiscalledanindividualorsoleproprietorship.Theproprietorownsallofthepropertyofthebusinessandisresponsibleforeverything.

Anotherkindofbusinessisapartnership.Twoormorepeoplegointobusinesstogether.Anagreementisusuallyneededtodecidehowmuchofthepartnershipeachpersoncontrols.Onekindofpartnershipiscalledalimitedliabilitypartnership.Therearefullpartnersandlimitedpartners.Limitedpartnersmaynotshareasmuchintheprofits,buttheyalsohavelessresponsibilityforthebusiness.

Doctors,lawyersandaccountantsoftenformpartnershipstosharetheirrisksandprofits.Ahusbandandwifecanformabusinesspartnershiptogether.Partnershipsexistonlyforaslongastheownersremainalive.Thesameistrueofindividualproprietorships.

Butcorporationsaredesignedtohaveanunlimitedlifetime.Acorporationisthemostcomplexkindofbusinessorganization.Corporationscansellstockasawaytoraisemoney.Stocksrepresentsharesofownershipinacompany.Investorswhobuystockcantradetheirsharesorkeepthemaslongasthecompanyisinbusiness.

Acorporationisrecognizedasanentity—itsownlegalbeing,separatefromitsowners.Aboardofdirectorscontrolscorporatepolicies.Thedirectorsappointtopcompanyofficers.Thedirectors

mightormightnotholdsharesinthecorporation.Corporationscanhaveafewmajorshareholders,orownershipcanbespreadamongthegeneralpublic.Butnotallcorporationsaretraditionalbusinessesthatsellstock.Somenon-profitgroupsarealsoorganizedascorporations.綜合題(20.0分)(1)Thesimplestformofbusinessiscalledanindividualorsoleproprietorship.A.TB.F(2)Iftwoormorepeoplegointobusinesstogether,itiscalledpartnership.A.TB.F(3)Doctorsusuallyformanindividualproprietorship.A.TB.F(4)Acorporationisthemostcomplexkindofbusinessorganization.A.TB.F(5)Thedirectorswillsurelyholdsharesinthecorporation.A.TB.F首字母音序C★ChineseshoppersspentbillionsonlineyesterdayastheytookadvantageofdiscountsofferedonSingles’Day(November11).Itisafestivalforyoungsinglepeopletocelebratebyeatingtogether,sendinggiftsorgoingshopping,thusseizedonbyonlineretailerstoincreasesales.

Ittookonly13hoursforsalesonjusttwoonlinesites,TaobaoandTmall,toflypastlastyear’soveralltotalof19.1billionyuan(US$3.1billion).ThefinalfigureofSingles’Dayreachedanastonishing35.02billionyuanashundredsofthousandsofconsumersrushedtobuyclot