2025年商務(wù)英語(yǔ)（BEC）中級(jí)考試真題卷：商務(wù)英語(yǔ)寫(xiě)作與觀點(diǎn)闡述技巧試題考試時(shí)間：______分鐘總分：______分姓名：______一、商務(wù)英語(yǔ)寫(xiě)作要求：本部分主要測(cè)試考生商務(wù)英語(yǔ)寫(xiě)作的能力，包括商務(wù)信函、報(bào)告、備忘錄等?？忌枰鶕?jù)所給情景，用商務(wù)英語(yǔ)撰寫(xiě)郵件、報(bào)告或備忘錄。1.請(qǐng)根據(jù)以下情景，撰寫(xiě)一封商務(wù)郵件：情景：你是一名銷(xiāo)售代表，你所在的公司銷(xiāo)售的產(chǎn)品近期銷(xiāo)量下滑，你需要向公司總經(jīng)理匯報(bào)情況，并提出一些建議。2.請(qǐng)根據(jù)以下情景，撰寫(xiě)一份商務(wù)報(bào)告：情景：你所在的公司計(jì)劃參加一個(gè)國(guó)際展會(huì)，你需要為公司撰寫(xiě)一份展會(huì)報(bào)告，包括展會(huì)目的、參展人員、參展產(chǎn)品、宣傳策略等。3.請(qǐng)根據(jù)以下情景，撰寫(xiě)一份商務(wù)備忘錄：情景：你所在的公司決定與一家外國(guó)公司合作，你需要為公司撰寫(xiě)一份備忘錄，內(nèi)容包括合作雙方的基本情況、合作項(xiàng)目、合作期限、合作方式等。二、觀點(diǎn)闡述技巧要求：本部分主要測(cè)試考生在商務(wù)英語(yǔ)交流中闡述觀點(diǎn)的能力?？忌枰鶕?jù)所給情景，用商務(wù)英語(yǔ)表達(dá)自己的觀點(diǎn)，并給出合理的理由。1.請(qǐng)根據(jù)以下情景，用商務(wù)英語(yǔ)闡述你的觀點(diǎn)：情景：你所在的公司計(jì)劃推出一款新產(chǎn)品，你認(rèn)為這款產(chǎn)品在市場(chǎng)上具有很大的潛力，請(qǐng)給出你的理由。2.請(qǐng)根據(jù)以下情景，用商務(wù)英語(yǔ)反駁對(duì)方的觀點(diǎn)：情景：在商務(wù)談判中，對(duì)方認(rèn)為你們公司的產(chǎn)品價(jià)格過(guò)高，請(qǐng)用商務(wù)英語(yǔ)表達(dá)你的反駁意見(jiàn)。3.請(qǐng)根據(jù)以下情景，用商務(wù)英語(yǔ)提出建議：情景：你所在的公司在海外市場(chǎng)拓展過(guò)程中遇到了一些困難，請(qǐng)用商務(wù)英語(yǔ)提出一些建議，以幫助公司克服這些困難。四、商務(wù)英語(yǔ)口語(yǔ)要求：本部分主要測(cè)試考生在商務(wù)英語(yǔ)口語(yǔ)交流中的表達(dá)能力。考生需要根據(jù)所給情景，用商務(wù)英語(yǔ)進(jìn)行對(duì)話或討論。4.請(qǐng)根據(jù)以下情景進(jìn)行對(duì)話：情景：你和你的同事正在討論如何提高公司的客戶滿意度。你的同事提出了一個(gè)建議，你需要用商務(wù)英語(yǔ)表達(dá)你的看法。五、商務(wù)英語(yǔ)聽(tīng)力要求：本部分主要測(cè)試考生在商務(wù)英語(yǔ)聽(tīng)力理解方面的能力。考生需要根據(jù)所聽(tīng)到的對(duì)話或演講，回答相關(guān)問(wèn)題。5.請(qǐng)根據(jù)以下聽(tīng)力材料回答問(wèn)題：聽(tīng)力材料：一段關(guān)于國(guó)際貿(mào)易談判的對(duì)話，對(duì)話中涉及雙方就產(chǎn)品價(jià)格、交貨時(shí)間等問(wèn)題的討論。問(wèn)題：1.Whatisthemaintopicofthenegotiation?2.Whydoesthebuyerwanttonegotiatetheprice?3.Whatistheseller'sinitialofferregardingthedeliverytime?4.Howdoesthebuyerrespondtotheseller'soffer?5.Whatcompromisedoesthesellersuggest?六、商務(wù)英語(yǔ)閱讀理解要求：本部分主要測(cè)試考生在商務(wù)英語(yǔ)閱讀理解方面的能力?？忌枰喿x所給的商務(wù)文章，并根據(jù)文章內(nèi)容回答問(wèn)題。6.請(qǐng)根據(jù)以下文章回答問(wèn)題：文章：一篇關(guān)于全球供應(yīng)鏈管理的文章，討論了供應(yīng)鏈管理的重要性、挑戰(zhàn)以及應(yīng)對(duì)策略。問(wèn)題：1.Whatisthemainpurposeofthearticle?2.Accordingtothearticle,whatarethekeychallengesinglobalsupplychainmanagement?3.Howdoeseffectivesupplychainmanagementcontributetoacompany'ssuccess?4.Whataresomeofthestrategiesmentionedinthearticletoimprovesupplychainefficiency?5.Howdoestechnologyplayaroleinsupplychainmanagementaccordingtothearticle?本次試卷答案如下：一、商務(wù)英語(yǔ)寫(xiě)作1.郵件示例：Subject:SalesDeclineReportandRecommendationsDear[Manager'sName],Iamwritingtobringtoyourattentiontherecentdeclineinourproductsales.Overthepastthreemonths,wehavenoticedaconsistentdecreaseinthenumberofunitssold.Thissituationisofgreatconcernasitdirectlyimpactsourrevenueandmarketposition.Ihaveanalyzedthesalesdataandidentifiedseveralpotentialreasonsforthisdecline.Firstly,therehasbeenincreasedcompetitioninthemarket,withseveralnewplayersofferingsimilarproductsatlowerprices.Secondly,ourmarketingeffortshavenotbeenaseffectiveastheycouldbe,leadingtolowerbrandawarenessandcustomerengagement.Inlightoftheseissues,Iwouldliketoproposethefollowingrecommendations:1.Conductathoroughmarketanalysistoidentifyourcompetitors'strategiesandadjustourpricingandmarketingstrategiesaccordingly.2.Strengthenouronlinepresencebyenhancingourwebsiteandsocialmediaplatforms,andrunningtargetedadvertisingcampaigns.3.Organizecustomereventsandworkshopstoeducatepotentialbuyersaboutthebenefitsofourproductsandestablishastrongerbrandpresence.Ibelievethatbyimplementingtheserecommendations,wecanaddressthesalesdeclineandregainourmarketshare.Iamreadytoassistwithanyfurtheranalysisoractionrequiredtoimplementthesechanges.Thankyouforyourattentiontothismatter.Sincerely,[YourName]2.商務(wù)報(bào)告示例：Title:InternationalTradeFairReportIntroduction:Ourcompany,[CompanyName],isparticipatinginthe[TradeFairName]toshowcaseourproductsandservicestopotentialinternationalclients.Thisreportoutlinestheobjectives,participants,productstobeshowcased,andpromotionalstrategiesforthetradefair.Objectives:-Toincreasebrandawarenessandvisibilityintheinternationalmarket.-Togenerateleadsandpotentialbusinessopportunities.-Toestablishpartnershipswithinternationalsuppliersanddistributors.Participants:-[Listofparticipantsincludingkeystaff,management,andsalesrepresentatives]Productstobeshowcased:-[Listofproductstobedisplayed]PromotionalStrategies:-Distributingpromotionalmaterialsatthebooth.-Organizingproductdemonstrationsandpresentations.-Networkingwithpotentialclientsandindustryexperts.Conclusion:The[TradeFairName]providesanexcellentopportunityforourcompanytoexpandourinternationalpresence.Byfollowingtheoutlinedobjectivesandstrategies,weaimtoachieveourgoalsandgeneratesignificantbusinessopportunities.3.商務(wù)備忘錄示例：To:[Recipient'sName]From:[YourName]Date:[Date]Subject:CollaborationProposalwith[ForeignCompanyName]Dear[Recipient'sName],Ihopethismemofindsyouwell.Iamwritingtoproposeacollaborationbetweenourcompany,[YourCompanyName],and[ForeignCompanyName]toexplorepotentialbusinessopportunitiesandenhanceourcapabilities.Background:[Provideabriefbackgroundonbothcompanies,includingtheirrespectiveindustries,products,andmarketpositions.]CollaborationProposal:1.[Describetheproposedcollaboration,includingthenatureoftheproject,theexpectedoutcomes,andthedurationofthecollaboration.]2.[Outlinetherolesandresponsibilitiesofeachpartyinvolvedinthecollaboration.]3.[Discusstheexpectedbenefitsandmutualadvantagesofthecollaborationforbothcompanies.]Pleasereviewtheproposalandletmeknowyourthoughts.Iamavailableforameetingtodiscussthisfurtherandaddressanyquestionsyoumayhave.Thankyouforconsideringthisopportunity.Ilookforwardtoyourpositiveresponse.Bestregards,[YourName]二、觀點(diǎn)闡述技巧1.觀點(diǎn)闡述示例：Scenario:Anewproductlaunchisplannedforthecompany'supcomingevent.MyView:Istronglybelievethatthenewproducthasgreatmarketpotential.Herearethereasons:1.MarketResearch:Ourmarketresearchindicatesagrowingdemandforinnovativeproductsinourindustry.2.UniqueFeatures:Thenewproductoffersuniquefeaturesthatdifferentiateitfromcompetitors,makingitattractivetocustomers.3.CompetitivePricing:Thepricingstrategyiscompetitive,ensuringthattheproductremainsaffordablewhilestillgeneratingprofit.2.反駁觀點(diǎn)示例：Scenario:Thebuyerarguesthattheproductpriceistoohigh.Rebuttal:WhileIunderstandthebuyer'sconcernabouttheprice,Iwouldliketoaddressitasfollows:1.ValueProposition:Ourproductofferssuperiorqualityandfeaturesthatjustifythehigherprice.Thelong-termbenefits,suchasincreasedefficiencyandreducedmaintenancecosts,outweightheinitialinvestment.2.CompetitiveComparison:Ourproductispricedcompetitivelycomparedtosimilarhigh-qualityproductsinthemarket.3.Negotiation:Weareopentodiscussingpriceadjustmentsorofferingadditionalvalue-addedservicestomeetthebuyer'srequirements.3.提出建議示例：Scenario:Thecompanyisfacingchallengesinoverseasmarketexpansion.Suggestions:1.MarketResearch:Conductin-depthmarketresearchtoidentifyspecificneedsandpreferencesofthetargetmarket.2.LocalPartnerships:Establishpartnershipswithlocalbusinessestoleveragetheirmarketknowledgeanddistributionchannels.3.CulturalAdaptation:Adaptourmarketingandsalesstrategiestoalignwithlocalcustomsandregulations.4.ContinuousMonitoring:Regularlymonitormarkettrendsandcustomerfeedbacktomaketimelyadjustmentsandimprovements.四、商務(wù)英語(yǔ)口語(yǔ)4.對(duì)話示例：Scenario:Discussingcustomersatisfactionimprovementstrategies.Colleague:Ithinkweneedtofocusonimprovingcustomersatisfactiontoretainourexistingclientsandattractnewones.You:Absolutely,customersatisfactioniscrucialforourbusiness.Whatareyourthoughtsonhowwecanachievethis?Colleague:Ibelieveweshouldenhanceourcustomerservicetrainingprogramsandprovidebetterafter-salessupport.You:That'sagreatidea.Additionally,weshouldalsoimplementacustomerfeedbacksystemtogatherinsightsandmakenecessaryimprovements.五、商務(wù)英語(yǔ)聽(tīng)力5.聽(tīng)力問(wèn)題答案及解析：1.Whatisthemaintopicofthenegotiation?Answer:Themaintopicofthenegotiationisthepriceoftheproduct.解析：聽(tīng)力材料中，買(mǎi)方提到他們想要談判產(chǎn)品價(jià)格，這表明價(jià)格是談判的核心議題。2.Whydoesthebuyerwanttonegotiatetheprice?Answer:Thebuyerwantstonegotiatethepricebecausetheybelievetheproductisoverpriced.解析：聽(tīng)力材料中，買(mǎi)方明確表示他們認(rèn)為產(chǎn)品價(jià)格過(guò)高，因此想要進(jìn)行價(jià)格談判。3.Whatistheseller'sinitialofferregardingthedeliverytime?Answer:Theseller'sinitialofferisadeliverytimeof30days.解析：聽(tīng)力材料中，賣(mài)方提到他們可以提供30天的交貨時(shí)間。4.Howdoesthebuyerrespondtotheseller'soffer?Answer:Thebuyerrespondsbyaskingforashorterdeliverytime.解析：聽(tīng)力材料中，買(mǎi)方對(duì)賣(mài)方的交貨時(shí)間提出異議，并要求縮短交貨時(shí)間。5.Whatcompromisedoesthesellersuggest?Answer:Thesellersuggestsacompromiseofadeliverytimeof25days.解析：聽(tīng)力材料中，賣(mài)方在買(mǎi)方的請(qǐng)求下提出一個(gè)折中的交貨時(shí)間為25天。六、商務(wù)英語(yǔ)閱讀理解6.閱讀理解問(wèn)題答案及解析：1.Whatisthemainpurposeofthearticle?Answer:Themainpurposeofthearticleistodiscusstheimportance,challenges,andstrategiesforimprovingglobalsupplychainmanagement.解析：文章開(kāi)頭明確指出，文章旨在討論全球供應(yīng)鏈管理的重要性、挑戰(zhàn)以及改進(jìn)策略。2.Accordingtothearticle,whatarethekeychallengesinglobalsupplychainmanagement?Answer:Thekeychallengesmentionedinthearticleincludecomplexity,distance,culturaldifferences,politicalinstability,andtechnologicaladvancements.解析：文章中提到了全球供應(yīng)鏈管理的多個(gè)挑戰(zhàn)，包括復(fù)雜性、距離、文化差異、政治不穩(wěn)定和技術(shù)進(jìn)步。3.Howdoes